Native & Custom Units
Native & Custom Units
Native advertising blends seamlessly with your content and matches the look and feel of your site or app. Custom units deliver unique, interactive experiences that drive engagement and revenue without sacrificing user experience.
Key Features
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Contextual Native Ads: In‑feed, recommendation widgets and content cards that adapt to your design.
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In‑Image & In‑Article: Ads embedded within images or articles that are triggered on scroll or user interaction.
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Custom Interactive Units: Quizzes, polls, game widgets and social feeds designed to keep users engaged.
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A/B Testing: Test different designs and placements to find the highest‑performing configuration.
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Seamless Styling: Use your own fonts, colours and layouts to ensure ads feel like part of your brand.
What’s the difference between native and display advertising?
Native ads match the style and feel of your content, making them more organic and less intrusive than standard banners. This often results in better engagement and higher CPMs.
Do native ads impact my SEO?
Properly implemented native ads do not negatively affect SEO. They are served via script rather than static HTML links and comply with search‑engine guidelines.
Can I control which advertisers appear in native units?
Yes. You can block categories or specific advertisers and set brand‑safety filters.
How customizable are interactive units?
Highly. We work with you to design quiz or game formats that match your brand and objectives. You can choose colours, content and interaction types.
Is user data used for targeting?
Native ads can be contextually targeted or use first‑party data if available. We adhere to privacy regulations and only use data when permitted.