Policy Compliance & IVT Protection
Policy Compliance & IVT Protection
Maintaining a healthy ad ecosystem is crucial for long‑term revenue. Our compliance service continuously scans for invalid traffic, ad policy violations and quality issues to protect your account and revenue.
Key Features
-
Invalid Traffic Detection: Machine‑learning models identify bots, click farms and other fraudulent traffic sources.
-
Policy Monitoring: Automated scans detect ad placement or content issues that violate platform guidelines.
-
Ad Quality Checks: We verify that creatives are malware‑free and that landing pages meet quality standards.
-
Domain & App Verification: Ensures that your inventory is properly verified to prevent spoofing.
-
Real‑Time Alerts: Immediate notifications and actionable recommendations when issues arise.
How does invalid traffic detection work?
Our systems analyze user behaviour, patterns and device signals to identify non‑human activity. Suspicious activity is flagged and removed from reporting to prevent revenue clawbacks.
Will blocking traffic reduce my revenue?
Removing invalid traffic ensures that your data is accurate and keeps your account in good standing. Over time, it protects your earning potential and reputation.
Can these tools block legitimate users?
False positives are rare. Our models continuously learn and adapt, and you can review and whitelist traffic sources if necessary.
Are compliance reports available?
Yes. You receive regular reports summarizing policy violations, blocked traffic and remediation actions
Is this feature mandatory?
We highly recommend it. The cost of an ad‑account suspension or clawback can be far greater than proactively monitoring compliance.